Baran, Stanley J. <br/><br/>
Mass communication theory :  foundations, ferment, and future / 
Stanley J. Baran and Dennis K. Davis. 
 - 6th ed. 
 - Boston, MA :  Wadsworth,  2012. 
 - xxiv, 392 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0495898872 
<br/><br/><label>Dewey Class. No.: </label>302.23/01