Moore, Karl & Pareek, Niketh <br/><br/>
Marketing : the basics   

 - 
 - New York  Routledge  2009 
 - vi, 220 p.  
 -   .
<br/><br/><label>ISBN: </label>9780415779005  
<br/><br/><label>Dewey Class. No.: </label>658.8  / M821